Digital Marketing Tools
What is Zoho Bigin? How it is Useful in Digital Marketing?
Table of Contents
What is Zoho Bigin? How it is Useful in Digital Marketing?
Hey folks, John here again from Digital Badi! In this post, I’ll provide an overview of an interesting marketing automation platform by Zoho called Bigin and how it can amplify your digital marketing efforts.
What is Zoho Bigin:- Is a simple pipeline-centric CRM tool suitable for small businesses. With user-friendliness as its focal point, Bigin offers a suite of CRM features to streamline sales processes, close more deals, and accelerate growth. Moreover, you can easily upgrade to Zoho CRM once your business expands and outgrows Bigin.
Zoho aims to make marketing automation accessible for small businesses. It provides a suite of capabilities to streamline lead generation effort.
Zoho Office Suite is an Indian web-based online office suite containing word processing, spreadsheets, presentations, databases, note-taking, wikis, web conferencing, customer relationship management (CRM), project management, invoicing and other applications. It is developed by Zoho Corporation.
We’ve started exploring Bigin for some of our SMB clients to scale their digital marketing. Let’s look at some key features and use cases:
Multi-Channel Campaigns
Bigin allows you to execute campaigns across channels like:
- SMS
- Social media
- Web push notifications
- Direct mail
You can track engagement across channels and attribute conversions to the right media.
This omnichannel approach helps engage users across touchpoints tailored to campaign goals.
For an SMB client, we ran a campaign across email, FB ads and SMS which generated 47% more leads than single channel efforts in the past.
Email Marketing
Robust email marketing capabilities provided in Bigin include:
- Customizable email templates
- Drag and drop builder
- Automated workflows and drips
- Email list segmentation
- A/B testing
- Email delivery and analytics
This allows creating targeted and personalized email campaigns driving engagement and conversions.
Landing Page Builder
The landing page builder makes it easy to create optimized pages for campaigns. Features include:
- Customizable templates
- Drag and drop modules
- Mobile responsiveness
- Lead capture forms
- SEO optimizations
- Page analytics
For product launch campaigns, we could quickly build tailored landing pages that aligned with the promotional emails and ads.
Campaign Calendar
An integrated calendar provides an overview of your campaigns and assets like:
- Start and end dates
- Channels involved per campaign
- Emails, landing pages, forms
- Assets due dates
This unified view allows planning and managing campaigns efficiently.
Workflow Automation
Workflows can be set up to automate campaign execution across channels. You can create workflows like:
- Welcome series for new subscribers
- Product launch sequences
- Cart abandonment flows
- Event promotion drips
Workflows boost engagement without ongoing manual effort.
CRM Integrations
Bigin integrates with Zoho and third-party CRMs like Salesforce. Key capabilities enabled:
- Building lists from CRM contacts
- Updating CRM records based on campaign interactions
- Creating custom fields and objects in CRM
- Accessing CRM data for personalization
This links marketing campaigns with downstream sales and support processes.
Analytics and Reporting
Robust analytics are provided for elements like:
- Email open, clickthrough and unsubscribe rates
- Landing page visitors and conversions
- Campaign cost per conversion
- Multi-channel contribution to revenue
Data-driven optimization and reporting becomes feasible for high impact campaigns.
Why Bigin is an Indispensable Marketing Tool
In summary, Zoho Bigin provides an expansive feature set to scale and streamline digital marketing:
- Omnichannel campaign execution
- Powerful email marketing capabilities
- Easy landing page creation
- Pre-built automation workflows
- Deep CRM integrations
- Full analytics and accountability
For small businesses and startups, Bigin provides an affordable way to level up marketing.
I recommend exploring it through Zoho’s free trial. Could be a real game changer for your digital marketing efforts!
Let me know if you have any other questions. I’m happy to provide tips on leveraging marketing automation to boost digital growth.
What are the benefits of Zoho marketing?
ho CRM helps your marketing teams efficiently run campaigns and pass on quality leads to Sales. Zoho CRM comes with a wide range of built-in marketing automation features like lead scoring, segmentation, and Google Ads integration to help you streamline and automate your marketing efforts.
We are providing digital marketing course
John is a Digital Marketing Trainer and Blogger and YouTube creator with 5+ years work experience in digital marketing field. He is the founder of Digital Badi.
Digital Marketing
How to Start a Career in SEO
John is a Digital Marketing Trainer and Blogger and YouTube creator with 5+ years work experience in digital marketing field. He is the founder of Digital Badi.
Digital Marketing
Reasons :Why Every Business Needs A Website?
Table of Contents
Reasons Why Every Business Needs A Website
Introduction:-
In today’s digital world, a website is no longer a luxury – it’s a necessity. With most customers searching online for products and services, a website is crucial for reaching new customers and growing your business. But what makes a website so important? Let’s explore the top 10 reasons why every business needs a website. A website serves as a digital storefront, open 24/7, allowing customers to access your business from anywhere. It also provides a professional online presence, helping to establish credibility and trust with potential customers. By having a website, you can stay competitive in today’s fast-paced digital landscape.
Reach a Wider Audience
A website allows potential customers to find and learn about your business 24/7, even when your physical location is closed. This increased visibility can lead to more sales and revenue. With a website, you can reach customers who may not have been able to find you otherwise.. Showcase products and services: A website provides a platform to showcase your products and services, making it easy for customers to learn about what you offer.
Provide Easy Access to Information:
A website makes it easy for customers to find information about your business, products, and services. Build Trust and Credibility A professional website establishes your business as credible and trustworthy. It shows that you’re invested in your brand and committed to providing value to your customers. A well-designed website can help build trust with your customers and establish your business as an authority in your industry. Establish a professional online presence A website helps establish your business as professional and credible. Showcase expertise and knowledge A website provides a platform to showcase your expertise and knowledge, helping to build trust with customers.
Amplify Your Marketing Efforts
A website is a powerful marketing tool that can help you reach a wider audience. You can use it to promote your products or services, share news and updates, and engage with your customers. With a website, you can amplify your marketing efforts and reach more customers than ever before. Enhance social media presence A website can enhance your social media presence by providing a central hub for your social media efforts.
Provide targeted advertising A website allows you to provide targeted advertising, increasing the effectiveness of your marketing efforts.
Stay Ahead of the Competition
In today’s competitive market, having a website can be a major differentiator. It sets you apart from businesses that don’t have an online presence and makes it easier for customers to choose you. With a website, you can stay ahead of the competition and establish your business as a leader in your industry.
– Provide competitive pricing: A website allows you to provide competitive pricing and special offers.
– A website allows you to offer exclusive promotions and discounts.
Save Time and Money
Having a website is a cost-effective way to reach a large audience. It’s much cheaper than traditional forms of advertising, such as print or TV ads, and can be updated easily and frequently. With a website, you can save time and money while still reaching a wide audience.
Reduce printing and distribution costs: A website reduces the need for printing and distributing marketing materials.
Save on advertising expenses: A website can save on advertising expenses by providing a targeted and effective marketing platform.
Automate customer inquiries: A website can automate customer inquiries, freeing up staff to focus on other tasks.
Improve Customer Engagement
A website allows you to engage with your customers in new and innovative ways. You can use it to share content, respond to feedback, and build a community around your brand. With a website, you can improve customer engagement and build strong relationships with your customers. Use data and analytics to personalise the user experience, tailoring content and offers to individual customers’ needs and preferences.
Increase Sales and Revenue
A website can help you increase sales and revenue by making it easy for customers to find and purchase your products or services online. With a website, you can reach customers who may not have been able to find you otherwise and drive sales and revenue. A website can help increase sales by making it easy for customers to buy from you. It can do this by having a shopping cart, showing products in a good light, and making it easy to checkout. It can also help by showing customer reviews, offering special deals, and making sure the website shows up in search engines. All of these things can help bring in more sales and money.
Enhance Brand Awareness
A website helps to establish your brand identity and reinforce your brand values. It’s an opportunity to showcase your brand’s personality and values. With a website, you can enhance brand awareness and establish your business as a leader in your industry. Enhance social media presence A website can enhance your social media presence by providing a central hub for your social media efforts. Provide targeted advertising A website allows you to provide targeted advertising, increasing the effectiveness of your marketing efforts.
Provide Value to Customers
A website can be used to provide value to your customers through content ,resources, and support. This helps to build trust and loyalty with your customers. With a website, you can provide value to your customers and establish your business as a trusted authority in your industry.
You can also share expert insights, create a community, and offer exclusive deals to further enhance customer experience. This leads to increased customer satisfaction and retention. Ultimately, it drives business growth and success.
Measure and Analyse Performance
A website allows you to measure and analyse your performance using tools like Google Analytics. This helps you to understand your customers better and make data-driven decisions. With a website, you can measure and analyse your performance and make improvements to drive sales and revenue. This helps businesses see how many visitors they have, where they come from, and what they do on the site.
In conclusion, having a website is essential for businesses of all sizes. It provides a digital presence, builds trust and credibility, amplifies marketing efforts, stays ahead of the competition, saves time and money, improves customer engagement, increases sales and revenue, enhances brand awareness, provides value to customers, and measures and analyses in performance. If you don’t have a website yet, it’s time to get one!
John is a Digital Marketing Trainer and Blogger and YouTube creator with 5+ years work experience in digital marketing field. He is the founder of Digital Badi.
Digital Marketing Tools
Free web directory submission site India
Table of Contents
In the ever-changing world of digital marketing, making your website stand out is critical. Submissions to web directories are an efficient approach for increasing your internet presence. Among the many possibilities accessible, Ligerz.com stands out as a top choice for increasing your website’s visibility. In this article, we’ll look at why Ligerz.com should be your go-to platform for free web directory submission sites and how it may help your internet marketing efforts.
What is Web Directory Submission?
Web directory submission involves listing your website in various online directories, which can significantly enhance your site’s visibility and authority. These directories categorize websites based on industry, content, and other factors, making it easier for users to find relevant information. Moreover, search engines value these directories, and a well-placed listing can contribute positively to your site’s SEO.
Why Choose Ligerz for Directory Submission?
1. Comprehensive Listings: Ligerz.com offers an extensive range of categories and subcategories, ensuring your website is listed in the most relevant sections. This targeted approach helps attract a more qualified audience who are genuinely interested in your offerings.
2. User-Friendly Interface: Navigating Ligerz.com is a breeze, thanks to its intuitive design. The streamlined submission process allows you to list your website quickly and efficiently, saving you valuable time.
3. SEO Benefits: Ligerz.com provides high-quality backlinks through directory listings, which can boost your website’s search engine ranking. These backlinks are crucial for improving domain authority and driving organic traffic.
4. Increased Visibility: Being listed on Ligerz.com enhances your website’s visibility to a broader audience. The platform’s high domain authority means that your website benefits from increased exposure, leading to higher chances of attracting potential customers.
5. Free and Paid Options: Ligerz.com offers both free and premium listing options, catering to different budgets and needs. The premium listings come with additional features like enhanced visibility and priority placement, providing even more benefits.
6. Regular Updates and Maintenance: Ligerz.com ensures that its directory is up-to-date with the latest industry trends and standards. This commitment to quality means your listing remains relevant and effective over time.
How to Submit Your Website on Ligerz
Create an Account: Sign up for a free account on Ligerz.com. This account will allow you to manage your listings and track their performance. Choose the Right Category: Select the most relevant category for your website. This step is crucial for reaching the right audience and enhancing your visibility. Submit Your Website Information: Provide accurate and detailed information about your website, including the URL, description, and contact details.
Review and Confirm: Review your submission to ensure all details are correct. Once satisfied, submit your listing for review. Monitor Your Listing: Keep track of your listing’s performance and make adjustments as needed. Ligerz.com provides tools to help you analyze the effectiveness of your directory submission. Free website submission site in 2024 Incorporating a web directory submission site into your digital marketing approach is a wise decision for enhancing online exposure and SEO.
Ligerz.com provides a strong platform for attaining these objectives because of its vast directory listings, user-friendly layout, and SEO benefits. Whether you pick a free or premium listing, Ligerz.com has the tools and services you need to successfully improve your internet presence. Begin using the power of online directory submission with Ligerz.com immediately, and watch your website’s visibility skyrocket! free website listing sites in India SEO telugu
In the ever-changing world of digital marketing, making your website stand out is critical. Submissions to web directories are an efficient approach for increasing your internet presence. Among the many possibilities accessible, Ligerz.com stands out as a top choice for increasing your website’s visibility. In this article, we’ll look at why Ligerz.com should be your go-to platform for free web directory submission sites and how it may help your internet marketing efforts.
What is Web Directory Submission?
Web directory submission involves listing your website in various online directories, which can significantly enhance your site’s visibility and authority. These directories categorize websites based on industry, content, and other factors, making it easier for users to find relevant information. Moreover, search engines value these directories, and a well-placed listing can contribute positively to your site’s SEO.
Why Choose Ligerz for Directory Submission?
1. Comprehensive Listings: Ligerz.com offers an extensive range of categories and subcategories, ensuring your website is listed in the most relevant sections. This targeted approach helps attract a more qualified audience who are genuinely interested in your offerings.
2. User-Friendly Interface: Navigating Ligerz.com is a breeze, thanks to its intuitive design. The streamlined submission process allows you to list your website quickly and efficiently, saving you valuable time.
3. SEO Benefits: Ligerz.com provides high-quality backlinks through directory listings, which can boost your website’s search engine ranking. These backlinks are crucial for improving domain authority and driving organic traffic.
4. Increased Visibility: Being listed on Ligerz.com enhances your website’s visibility to a broader audience. The platform’s high domain authority means that your website benefits from increased exposure, leading to higher chances of attracting potential customers.
5. Free and Paid Options: Ligerz.com offers both free and premium listing options, catering to different budgets and needs. The premium listings come with additional features like enhanced visibility and priority placement, providing even more benefits.
6. Regular Updates and Maintenance: Ligerz.com ensures that its directory is up-to-date with the latest industry trends and standards. This commitment to quality means your listing remains relevant and effective over time.
How to Submit Your Website on Ligerz
-
- Create an Account: Sign up for a free account on Ligerz.com. This account will allow you to manage your listings and track their performance.
-
- Choose the Right Category: Select the most relevant category for your website. This step is crucial for reaching the right audience and enhancing your visibility.
-
- Submit Your Website Information: Provide accurate and detailed information about your website, including the URL, description, and contact details.
-
- Review and Confirm: Review your submission to ensure all details are correct. Once satisfied, submit your listing for review.
-
- Monitor Your Listing: Keep track of your listing’s performance and make adjustments as needed. Ligerz.com provides tools to help you analyze the effectiveness of your directory submission.
Free website submission site in 2024
Incorporating a web directory submission site into your digital marketing approach is a wise decision for enhancing online exposure and SEO. Ligerz.com provides a strong platform for attaining these objectives because of its vast directory listings, user-friendly layout, and SEO benefits. Whether you pick a free or premium listing, Ligerz.com has the tools and services you need to successfully improve your internet presence. Begin using the power of online directory submission with Ligerz.com immediately, and watch your website’s visibility skyrocket!
John is a Digital Marketing Trainer and Blogger and YouTube creator with 5+ years work experience in digital marketing field. He is the founder of Digital Badi.
-
Digital Marketing3 years ago
Traditional Marketing vs Digital Marketing
-
Telugu Blogs3 years ago
డిజిటల్ మార్కెటర్ కి ఉండాల్సిన స్కిల్స్ ఏంటి?
-
Telugu Blogs3 years ago
డిజిటల్ మార్కెటింగ్ నేర్చుకోవడం ఎలా ?
-
Graphic Designing3 years ago
Career Opportunities in Graphic Designing
-
Digital Marketing3 years ago
Story of Rakesh Bandari (Rakesh Ranks)
-
Telugu Blogs3 years ago
ప్రీలాన్సింగ్ ద్వారా ఆన్లైన్లో డబ్బులు సంపాదించడం ఎలా?
-
Digital Marketing3 years ago
Search Engine History
-
Video Editing3 years ago
Career Opportunities in Video Editing